Are you looking for a competitive edge in the automotive repair industry? The Federated Car Care Program is designed to empower independent auto repair shops like yours to thrive. Becoming a member of this nationwide network unlocks a suite of benefits and tools specifically created to attract new customers, enhance customer loyalty, and streamline your business operations.
The Federated Car Care Program understands the unique challenges faced by independent installers in today’s demanding market. That’s why this program is meticulously crafted to provide you with the resources of a national brand while preserving your independent identity. Let’s explore how partnering with the Federated Car Care Program can propel your business to new heights.
Drive Customer Satisfaction and Retention
Nationwide Warranty: Build Customer Confidence
Offer your customers unparalleled peace of mind with a robust nationwide warranty. The Federated Car Care Program allows you to guarantee your repair work across the country. This valuable benefit, offered at no cost to your customers, protects them with options for 12-month/12,000 mile, 24-month/24,000 mile, or even a comprehensive 36-month/36,000 mile parts and labor warranty. Honored at over 30,000 locations nationwide, this warranty program instills confidence and trust in your services, encouraging repeat business and positive word-of-mouth referrals.
Roadside Assistance: Provide Unforeseen Support
Go the extra mile for your customers with complimentary roadside assistance for a full year. As a Car Care Member, you can offer your customers reimbursement for roadside emergencies. This includes essential services such as towing, jump starts, lockout assistance, flat tire changes, and emergency fuel, oil, fluid, or water delivery. This added layer of protection enhances customer satisfaction and demonstrates your commitment to their well-being beyond the repair shop.
Road Hazard Tire Protection: Safeguard Tire Investments
Extend protection to your customers’ tire purchases with the Road Hazard program. This program provides comprehensive coverage against tire damage from road hazards, events typically excluded by tire manufacturers’ warranties. The best part? There’s no upfront investment required. You only pay after you sell the coverage. The program features convenient online claim filing and prompt claim payments, making it a seamless addition to your customer service offerings.
Expand Your Customer Reach and Brand Visibility
Signage Program: Project a Professional Image
Enhance your shop’s curb appeal and professional image with the Signage Program. The Federated Car Care Program offers a variety of signage options to create a professional and welcoming environment for your customers. From exterior signs that clearly identify you as a trusted Car Care Center to interior displays, you can effectively showcase your affiliation with a nationally recognized program and reinforce your commitment to quality service. Showcase the Federated colors and attract customers with a polished and trustworthy appearance.
Car Care Locator: Connect with New Customers Online
Increase your online visibility and attract new customers through the Car Care Locator. Consumers actively searching for reputable auto repair shops in their area can easily find your business through this online platform. This service effectively drives new customers to your shop who might not have otherwise discovered you, expanding your market reach and customer base.
Custom Webpage: Establish Your Online Presence
Establish a professional online presence with a customized webpage. For shops without an existing website, the Federated Car Care Program provides a valuable solution. You’ll receive your own fully customized webpage that showcases your services, business hours, contact information, and more. This dedicated online space enhances your credibility, improves search engine visibility, and provides potential customers with easy access to essential information about your shop.
Maintain a Polished and Trustworthy Shop Environment
Identity Materials: Reinforce Brand Recognition
Equip your shop with Federated Car Care identity materials to consistently reinforce brand recognition and professionalism. New members receive a starter kit of branded materials including banners, hats, decals, pens, and more. Furthermore, you gain access to the Car Care eStore for convenient online purchases of a wide range of logo products to further enhance your shop’s branding.
AutoNet TV: Elevate the Waiting Room Experience
Transform your customer waiting area with AutoNet TV and Digital Menu Board offerings. These engaging digital platforms are designed to enhance customer trust, promote service sales, and provide informative and entertaining content. By creating a positive and informative waiting room environment, you can improve customer perception and potentially increase service revenue.
Uniform & Paint Program: Ensure a Professional Appearance
Maintain a consistently professional and functional appearance for your team and shop with the Uniform & Paint Program. A range of high-quality uniform and shop paint options are available, allowing you to effectively showcase the Federated colors and create a cohesive and professional image. A well-maintained and branded shop environment reinforces customer confidence and trust.
Optimize Repair Efficiency and Accuracy
Identifix Direct-Hit: Access Expert Repair Information
Improve diagnostic accuracy and repair efficiency with Identifix Direct-Hit. This powerful tool provides access to shortcut tests, quick fixes, the Motor Parts & Labor Guide, and a wealth of OEM service and repair information. Equip your technicians to get the job done right the first time with genuine OEM data. Federated Car Care Members benefit from special monthly rates for this invaluable resource.
Identifix Repair Hotline: Expert Assistance at Your Fingertips
Access expert support for complex repairs with the Identifix Repair Hotline. This hotline connects your technicians with experienced professionals ready to assist with challenging diagnostic and repair issues. Federated Car Care technicians receive this service at a discounted rate, and you only pay when you utilize the service, making it a cost-effective solution for tackling difficult repairs.
Diagnostics Hotline: Tap into Decades of Experience
Leverage the knowledge of seasoned professionals through the Diagnostics Hotline. Connect with technicians boasting an average of 20 years of hands-on, under-the-hood experience with a single phone call. Each hotline technician has access to a state-of-the-art automotive library and comprehensive symptom and repair databases. Federated Car Care members receive a per-minute, per-call discount for this expert diagnostic support.
Enhance Customer Service and Financial Management
Service CRM: Strengthen Customer Relationships and Boost Sales
Optimize customer relationship management and drive service sales with the Service CRM platform. Powered by EPICOR, this comprehensive system provides a suite of reporting tools to track the effectiveness of Customer Retention Systems (CRS) and Customer Relationship Management (CRM) initiatives. Gain valuable insights into customer behavior, personalize your marketing efforts, and ultimately sell more services and build your brand. Federated Car Care members receive a discounted rate for this powerful CRM solution.
On-Hold Marketing: Maximize Customer Engagement
Turn hold time into a marketing opportunity with On-Hold Marketing. Keep callers engaged and informed about your products and services while they are on hold. On-Hold Messaging helps you increase customer share and the amount you sell to each customer by highlighting your offerings and encouraging callers to take the next step in the buying process. This strategy also helps shorten perceived hold times, improving the overall customer experience. Federated Car Care members benefit from a discounted rate for this marketing service.
Leasing Program: Invest in Your Shop’s Future
Make essential equipment upgrades and technology investments affordable with the Leasing Program. Offered through Great American Leasing, this program enables Car Care Members to finance shop and office equipment as well as computers. Leasing provides a flexible way to acquire necessary assets without straining bank lines of credit, ultimately helping to improve cash flow and facilitate growth.
Invest in Professional Development and Future Talent
Online Training: Empower Your Team with Knowledge
Enhance your team’s skills and knowledge through Online Training. The Group Training Academy offers an interactive learning environment featuring leader-led live streams and a 24/7 online school. Access over 200 hours of streaming video covering a wide range of topics including automotive technology, counter skills, sales techniques, and more. Invest in the continuous professional development of your team to ensure they stay at the forefront of the industry.
ASE Reimbursement: Recognize and Reward Certification
The Federated Car Care Program strongly encourages “Certifying Your Automotive Professionals” and proudly displaying ASE Blue Seal recognition. As a Federated Car Care Professional, you will receive compensation to help offset a portion of the ASE Certification Test Fees. This program demonstrates your commitment to excellence and supports your technicians in achieving industry-recognized certifications.
Scholarships: Support the Next Generation of Technicians
Invest in the future of the automotive industry through the Scholarships program. Twelve scholarships, each valued at $2,500, are awarded annually to children or employees of Federated Car Care members pursuing a career in the automotive aftermarket. For more details and application information, please visit www.automotivescholarships.com.
“At Federated Auto Parts we believe that success is achieved through pursuit and focus of consistent goals. Our goals have always been focused on the professional technician and providing parts, tools and services needed to compete in this era of rapidly changing innovation and technology.” – Larry Pavey | CEO, Federated Auto Parts
Ready to take your auto repair shop to the next level? Contact your local Federated Member Store or Click Here To Get More Details or To Become a Federated Car Care Member Today!
